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Author Archives: Joel Morejon







After 12 months with Hit Exposure our average monthly sales more than doubled. The decision to hire Hit Exposure has been one of the best we've made since launching our on-line shop.
Vertex Automotive

Rich Media’s Effect on Click-Through Rate and Engagement

What position do companies want to acquire in search engine results pages?  The obvious answer might seem to be “number one”, but rich media is changing this. Getting their business ranked higher on search result has been the ultimate SEO … Continue reading

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The Little Feature That Could

Since Google’s inception over 15 years ago, search technology has undergone a golden age. Healthy competition and inventive innovation allows us to now access information that is literally at our fingertips. With the (relative) youth of AdWords and PPC as … Continue reading

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Webmaster Tool Update

Webmaster tool is a web application that greatly benefits everyone in the internet marketing world.  It has many different functions which include data for search queries, traffic, backlinks, etc.  Webmaster tool currently shows up to 100,000 backlinks which may seem … Continue reading

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How to Write the Best PPC Ad Copy

Understanding what motivates people and attracts their attention are important components in creating the best ad copy. The 5 different elements of a PPC Ad or any ad copy are: perceived value, risk reduction, credibility, call to action, and qualifiers.

Posted in Pay-Per-Click Advertising | Leave a comment

Content Writing for Search Engine Optimization

The search engine optimization (SEO) landscape is radically different in the post-Panda algorithm world. Quality content is now believed to be the end-all-be-all to ranking highly in search results. However, quality has always been a priority, even before the Panda … Continue reading

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Responsive Drop-Down Navigation

Web designers and their employers are displaying increasing interest in making their digital properties as accessible to the public as possible. This means that their innovations must be readily accessible on both mobile devices and desktops, simultaneously. This industry is … Continue reading

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E-Mail Marketing Tips to Elevate Your Campaign

In today’s day and age successful email marketing campaigns are defined due to their higher open, response rates, and revenue generation. Small businesses that are busy with everyday tasks sometimes need a few tips to guide them into email marketing … Continue reading

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Promoting Your Brand on Pinterest

Pinterest is a virtual pinboard that lets users connect to the things they love. Pinterest has the capability to be a promotional powerhouse for businesses and if you haven’t already joined the pinboarding bandwagon, it is time you do. A … Continue reading

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Achieve Maximum Web Success With the Power of Colors

Colors have a powerful impact on people because they make us sense things, trigger emotions and influence how we feel and think. Colors can be a very powerful tool in web design if used correctly. Here are some of the … Continue reading

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Facebook Plugin for WordPress

The force of Facebook has undoubtfully driven the social web and social media world. Facebook has become a vital component for companies and brands worldwide. Thus, many companies has decided to integrate Facebook functionally into their websites. Currently nearly a … Continue reading

Posted in Facebook | Leave a comment